Project 04
Elevated Expeditions
A guided e-bike trip concept: landing page, visual system and imagery.
- Client
- Self-initiated concept
- Role
- Brand Design & Art Direction
- Scope
- Landing page, visual system, imagery
- Year
- 2026
Overview
Elevated Expeditions is a concept for a guided e-bike trip by Elevated Ebikes, a real shop in Arvada, Colorado. The pitch: four days in the mountains, with the route, hotels, coffee stops, and logistics taken care of.
An e-bike lets riders choose their own effort, so couples with different fitness levels can ride together. The trip runs from Copper Mountain to Georgetown over Loveland Pass, with a support van carrying bags and spare batteries.
The goal was to make the brand feel like the experience itself: immersive landscapes, a sense of movement, and the promise of getting somewhere worth the effort. The landscapes are my own photographs, and the riders were generated and art-directed to match them.
Landing Page
Partner One-Sheet
The trip only works if the hotels say yes, so the second piece is a printed one-sheet for them. The front makes the case in four numbers. The back shows what the hotel provides, what the shop handles, and the route with that hotel's town marked in gold, so each partner gets its own version from one file.
